{"id":7698,"date":"2025-10-14T17:04:43","date_gmt":"2025-10-14T09:04:43","guid":{"rendered":"https:\/\/www.amzchen.com\/?p=7698"},"modified":"2025-10-14T17:04:43","modified_gmt":"2025-10-14T09:04:43","slug":"%e6%9d%83%e9%87%8d%e6%8f%90%e5%8d%87%e6%8a%80%e5%b7%a7-%e5%90%88%e5%b9%b6%e6%8b%86%e5%88%86%e4%bf%9d%e5%a7%86%e7%ba%a7%e6%8c%87%e5%af%bc1-docx","status":"publish","type":"post","link":"https:\/\/www.amzchen.com\/?p=7698","title":{"rendered":"\u6743\u91cd\u63d0\u5347\u6280\u5de7\u2014\u2014\u5408\u5e76\u62c6\u5206\u4fdd\u59c6\u7ea7\u6307\u5bfc(1).docx"},"content":{"rendered":"

\u4e9a\u9a6c\u900a\u5408\u5e76\u62c6\u5206\u53d8\u4f53\u6559\u7a0b<\/h1>\n

\u5bf9\u4e8e\u4e9a\u9a6c\u900a\u5356\u5bb6\u6765\u8bf4\uff0c\u5408\u5e76\u4e0e\u62c6\u5206\u53d8\u4f53\u662f\u6211\u4eec\u5728\u8fd0\u8425\u4e2d\u7ecf\u5e38\u4f7f\u7528\u7684\u4e00\u79cd\u6280\u672f\u3002\u638c\u63e1\u8fd9\u4e2a\u64cd\u4f5c\u5bf9\u4f60\u7684\u8fd0\u8425\u5f88\u6709\u5e2e\u52a9\u3002\u5bf9\u4e8e\u8001\u53f8\u673a\u6765\u8bf4\uff0c\u8fd9\u662f\u4e00\u4e2a\u201c\u57fa\u672c\u64cd\u4f5c\u201d\uff0c\u4f46\u662f\u4ecd\u7136\u6709\u4e0d\u5c11\u65b0\u5356\u5bb6\u4e0d\u77e5\u9053\u600e\u4e48\u5408\u5e76\u4e0e\u62c6\u5206\u53d8\u4f53\uff0c\u6240\u4ee5\u4eca\u5929\u7ed9\u5927\u5bb6\u6765\u804a\u804a\u4e9a\u9a6c\u900a\u5408\u5e76\u4e0e\u62c6\u5206\u53d8\u4f53\u3002<\/p>\n

\u4e00\u3001\u5408\u53d8\u4f53\u7684\u4f5c\u7528<\/strong><\/p>\n

1.\u6700\u5927\u5316\u4e70\u5bb6\u8bc4\u8bba\u3002\u901a\u8fc7\u5408\u5e76\u53d8\u4f53\u53ef\u4ee5\u628a\u4ea7\u54c1\u6240\u6709\u7684\u8bc4\u8bba\u5408\u5e76\u5728\u4e00\u5757\uff0c\u56e0\u4e3a\u8bc4\u8bba\u66f4\u591a\uff0c\u6240\u4ee5\u6709\u53d8\u4f53\u7684\u4ea7\u54c1\u76f8\u6bd4\u6ca1\u53d8\u4f53\u7684\u4ea7\u54c1\u4f1a\u83b7\u5f97\u4e9a\u9a6c\u900a\u66f4\u591a\u7684\u66dd\u5149\u4e0e\u6276\u6301\u3002
\n2.\u5f53\u4f60\u7684listing\u534a\u6b7b\u4e0d\u6d3b\u7684\u65f6\u5019\uff0c\u4f60\u53ef\u4ee5\u505a\u4e00\u4e2a\u65b0\u7684listing\uff0c\u7136\u540e\u65b0\u8001listing\u5408\u5e76\uff0c\u628a\u65e7listing\u7684\u5e93\u5b58\u6e05\u96f6\uff0c\u7136\u540e\u6309\u7167\u65b0\u54c1\u65b9\u6cd5\u6765\u63a8\u3002\u7531\u4e8e\u5408\u5e76\u7684lising\u5177\u6709\u65e7listing\u7684\u8bc4\u8bba\u4e0eQA,\u6240\u4ee5\u4ea7\u54c1\u76f8\u6bd4\u5176\u4ed6\u65b0\u54c1\u8981\u597d\u63a8\u7684\u591a\u3002<\/p>\n

\u4e8c\u3001\u5982\u4f55\u5408\u5e76\u53d8\u4f53\u4e0e\u62c6\u5206\u53d8\u4f53<\/strong>
\n\u00a01. \u5168\u90e8\u62c6\u5206<\/strong><\/p>\n

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\u5728\u4e9a\u9a6c\u900a\u5356\u5bb6\u540e\u53f0\u3010\u5e93\u5b58-\u7ba1\u7406\u6240\u6709\u5e93\u5b58\u3011\u9875\u9762\uff0c\u627e\u5230\u7236\u4f53Listing\uff0c\u70b9\u5f00\u524d\u9762\u7684\u6298\u53e0\u7b26\u53f7\uff0c\u5c06\u6240\u6709\u7684\u7236\u4f53\u4e0e\u5b50\u4f53Listing\u5c55\u793a\u51fa\u6765\u540e\uff0c\u5355\u72ec\u52fe\u9009\u7236\u4f53Listing\uff0c\u70b9\u51fbListing\u53f3\u4fa7\u3010\u7f16\u8f91\u3011\u540e\u7684\u6298\u53e0\u7bad\u5934\uff0c\u70b9\u51fb\u5220\u9664\u5546\u54c1\u548c\u62a5\u4ef7\u3002<\/p>\n

<\/p>\n

<\/p>\n

\u6ce8\u610f:\u4e00\u5b9a\u8981\u5148\u53d6\u6d88\u7236\u5b50\u4f53Listing\u7684\u6298\u53e0\u540e\u518d\u52fe\u9009\u7236\u4f53\u5220\u9664\u3002\u5982\u679c\u5728\u6298\u53e0\u7684\u60c5\u51b5\u4e0b\u76f4\u63a5\u52fe\u9009\u5220\u9664\u7684\u8bdd\uff0c\u4f1a\u5c06\u5b50\u4f53\u4e00\u8d77\u5220\u9664\uff01<\/p>\n

\u00a02. \u90e8\u5206\u62c6\u5206<\/strong><\/p>\n

\u5c06\u7236\u4f53\u91cc\u9762\u67d0\u4e00\u4e2a\u5b50\u4f53\u5355\u72ec\u62c6\u5206\u51fa\u6765\u6210\u4e3a\u4e00\u4e2a\u72ec\u7acb\u7684listing<\/strong><\/p>\n

\u7b2c\u4e00\u79cd\u60c5\u51b5\uff1a\u5982\u679c\u5356\u5bb6\u4fdd\u5b58\u4e86\u5f53\u521d\u4e0a\u4ea7\u54c1\u7684\u6a21\u677f\u8868\u683c\uff0c\u53ef\u4ee5\u5728\u8868\u683c\u4e2d\uff0c\u5c06\u8981\u5220\u9664\u7684\u53d8\u4f53\u4fe1\u606f\u5220\u9664\uff0c\u4fdd\u6301\u5176\u4ed6\u4fe1\u606f\u4e0d\u53d8\uff0c\u70b9\u51fb\u4fdd\u5b58\u5e76\u4e0a\u4f20\u3002<\/p>\n

\"IMG_258\"<\/p>\n

\u7b49\u5f85\u5b50\u4f53\u5220\u9664\u540e\uff0c\u518d\u5c06\u5b50\u4f53\u6a21\u677f\u4e0d\u5e26\u7236\u4f53\u91cd\u65b0\u4e0a\u4f20\u5373\u53ef\u5b8c\u6210\u62c6\u5206\u3002SKU\u548cASIN\u9700\u8981\u5b8c\u5168\u4e00\u81f4\uff01
\n<\/strong> \u7b2c\u4e8c\u79cd\u60c5\u51b5\uff1a\u5982\u679c\u5356\u5bb6\u4e22\u5931\u4e86\u5f53\u521d\u4e0a\u4ea7\u54c1\u7684\u6a21\u677f\u8868\u683c<\/p>\n

1.\u9996\u5148\u6211\u4eec\u8fdb\u5165\u4e9a\u9a6c\u900a\u540e\u53f0\uff0c\u7136\u540e\u8fdb\u884c\u76ee\u5f55-\u6279\u91cf\u4e0a\u4f20\u4ea7\u54c1\u64cd\u4f5c
\n<\/p>\n

2.\u8fdb\u5165\u9875\u9762\u6279\u91cf\u4e0a\u4f20\u5546\u54c1\u754c\u9762\uff0c\u5982\u56fe\u6240\u793a\uff0c\u70b9\u51fb\u6240\u8981\u9009\u62e9\u7684\u7c7b\u76ee\u4e0e\u5546\u57ce\uff0c\u7136\u540e\u70b9\u51fb\u751f\u6210\u6a21\u677f\u3002<\/p>\n

<\/p>\n


\n3.\u4e0b\u8f7d\u6a21\u677f\u540e\u9009\u62e9\u201ctemplate\u201d\u6765\u586b\u5199\u3002<\/p>\n

\u7236\u4f53\u9700\u8981\u586b\u5199\uff1a
\nfeed_product_type\uff1a\u4ea7\u54c1\u7c7b\u76ee\u5373\u53ef\u3002
\nitem_sku\uff1a\u7236\u4f53\u7684SKU\u3002
\nbrand_name\uff1a\u4ea7\u54c1\u7684\u54c1\u724c\u540d\u3002
\nitem_name\uff1a\u4ea7\u54c1\u6807\u9898\u3002
\nmanufacturer\uff1a\u4ea7\u54c1\u7684\u5236\u9020\u5546\u3002
\nparent_child\uff1a\u9009\u62e9Parent\u5373\u53ef\u3002
\nvariation_theme\uff1a\u6839\u636e\u53d8\u4f53\u7684\u7c7b\u578b\u6765\u9009\u62e9\uff0c\u4f60\u7684\u53d8\u4f53\u662f\u989c\u8272\u4e0d\u4e00\u6837\uff0c\u76f4\u63a5\u9009\u62e9ColorName\uff0c\u5982\u679c\u662f\u5c3a\u5bf8\u4e0d\u4e00\u6837\uff0c\u5219\u9009\u62e9SizeName\u3002
\nupdate_delete\uff1a\u5982\u679c\u8981\u5408\u5e76\u53d8\u4f53\u9009\u62e9Update\u5373\u53ef\uff0c\u5982\u679c\u8981\u62c6\u5206\u7236\u4f53\u5219\u9009\u62e9Delete\u3002
\n\u5b50\u4f53\u9700\u8981\u586b\u5199\uff1a
\nfeed_product_type\uff1a\u586b\u5199\u4ea7\u54c1\u7c7b\u76ee\u5373\u53ef\u3002
\nitem_sku\uff1a\u5b50\u4f53\u7684SKU\u3002
\nmanufacturer\uff1a\u4ea7\u54c1\u7684\u5236\u9020\u5546\u3002
\nexternal_product_id\uff1a\u6709\u54c1\u724c\u586bASIN\u7801\u3002
\nexternal_product_id_type\uff1a\u6709\u54c1\u724c\u9009\u62e9ASIN\u3002
\nparent_child\uff1a\u9009\u62e9Child\u5373\u53ef\u3002
\nparent_sku\uff1a\u5b57\u4f53\u7684SKU\u3002
\nrelationship_type: \u586b\u5199Variation\u5373\u53ef\u3002
\nvariation_theme\uff1a\u6839\u636e\u53d8\u4f53\u7684\u7c7b\u578b\u6765\u9009\u62e9\uff0c\u4f60\u7684\u53d8\u4f53\u662f\u989c\u8272\u4e0d\u4e00\u6837\uff0c\u76f4\u63a5\u9009\u62e9ColorName\uff0c\u5982\u679c\u662f\u5c3a\u5bf8\u4e0d\u4e00\u6837\uff0c\u5219\u9009\u62e9SizeName\u3002
\nupdate_delete\uff1a\u5982\u679c\u8981\u5408\u5e76\u53d8\u4f53\u9009\u62e9PartialUpdate\u5373\u53ef\uff0c\u5982\u679c\u8981\u62c6\u5206\u7236\u4f53\u9009\u62e9Delete,\u5b50\u4f53\u9009\u62e9PartialUpdate\u3002
\n\u53d8\u4f53\u7c7b\u578b\u7684\u5177\u4f53\u5185\u5bb9\uff1a\u5982\u679c\u4f60\u7684variation_theme\u9009\u62e9ColorName,\u5219\u540e\u9762\u7684ColorName\u91cc\u586b\u5199\u5177\u4f53\u7684\u989c\u8272\uff0c\u5982\u679c\u4f60\u7684variation_theme\u9009\u62e9SizeName,\u5219\u540e\u9762\u7684SizeName\u91cc\u586b\u5199\u5177\u4f53\u7684\u5c3a\u5bf8\u3002
\n\"https:\/\/assert.wearesellers.com\/questions\/20220830\/86694be44edb87a65ccd9f9bc0f23f18.png\"<\/p>\n

\"https:\/\/assert.wearesellers.com\/questions\/20220830\/70cab85545345b516e661c4fbb778689.png\"<\/p>\n

\"https:\/\/assert.wearesellers.com\/questions\/20220830\/bf4bf2258ef68868ec1149f7fc5dd22a.png\"
\n4.\u586b\u5199\u5b8c\u6bd5\u540e\uff0c\u4fdd\u5b58\u8868\u683c\uff0c\u53ef\u4ee5\u4fdd\u5b58\u6210Excel\u6216TSV\u683c\u5f0f\uff0c\u8fdb\u5165\u540e\u53f0\u68c0\u67e5\u6587\u4ef6\u3002
\n\"https:\/\/assert.wearesellers.com\/questions\/20220830\/1b3a581c9e241eff7063f0ef28b9dd9a.png\"
\n\u70b9\u51fb\u68c0\u67e5\u5e93\u5b58\u6587\u4ef6\u540e\uff0c\u8fdb\u5165\u201c\u76d1\u63a7\u4e0a\u4f20\u72b6\u6001\u201d\uff0c\u5982\u679c\u662f\u201c\u5b8c\u6210\u8349\u7a3f\u201d\uff0c\u4e0b\u8f7d\u5904\u7406\u62a5\u544a\uff0c\u6309\u63d0\u9192\u4fee\u6539\u5373\u53ef\u91cd\u65b0\u4e0a\u4f20\u5373\u53ef\u3002
\n\"https:\/\/assert.wearesellers.com\/questions\/20220830\/e99f9f8cd59502b63d1d107f9c1aa822.png\"<\/p>\n

    \n
  1. \u00a0\u4e0d\u4f7f\u7528\u6a21\u677f\u62c6\u5206<\/strong><\/li>\n
  2. \u6253\u5f00\u8be5\u4ea7\u54c1\u7684\u7f16\u8f91\u9875\u9762\uff0c\u4fdd\u6301\u7a97\u53e3\u4e0d\u5173\u95ed<\/li>\n<\/ol>\n

    <\/p>\n


    \n2.\u5220\u9664\u8be5\u4ea7\u54c1\uff08\u540c\u6837\u5148\u8bb0\u5f55\u4e0bSKU\u548cASIN\uff0c\u4ee5\u9632\u51fa\u95ee\u9898\u65f6\u4f7f\u7528\u6a21\u677f\u6062\u590d\uff09\u7b49\u5f85\u51e0\u5206\u949f\uff0c\u8ba9\u7cfb\u7edf\u5904\u7406\uff08\u4e0d\u8981\u9891\u7e41\u64cd\u4f5c\uff09<\/p>\n


    \n3.\u5f53\u5728\u7ba1\u7406\u5e93\u5b58\u9875\u9762\u641c\u4e0d\u5230\u8be5\u4ea7\u54c1\u65f6\uff0c\u91cd\u65b0\u6253\u5f00\u7f16\u8f91\u9875\u9762\u5e76\u4fdd\u5b58<\/p>\n

    <\/p>\n


    \n\u68c0\u67e5\u8be5\u4ea7\u54c1\u662f\u5426\u88ab\u5355\u72ec\u62c6\u5206\u51fa\u6765\uff0c\u5982\u679c\u6ca1\u6709\uff0c\u4f7f\u7528\u65b9\u6cd5\u4e00\u89e3\u51b3
    \n
    \n\u4e09\u3001\u4e9a\u9a6c\u900a\u5408\u53d8\u4f53\u6ce8\u610f\u4e8b\u9879<\/strong><\/p>\n

    1.\u5408\u5e76\u7684\u53d8\u4f53\u9700\u8981\u662f\u540c\u4e00\u4e2a\u54c1\u724c\u540c\u4e00\u4e2a\u7c7b\u76ee\u3002
    \n2.\u4e0d\u8981\u8fdd\u89c4\u5408\u53d8\u4f53\uff01\u4e0d\u8981\u8fdd\u89c4\u5408\u53d8\u4f53\uff01\u4e0d\u8981\u8fdd\u89c4\u5408\u53d8\u4f53\uff01\uff08\u6bd4\u5982\u5408\u5e76\u56fd\u9645\u8bc4\u8bba\uff0c\u5408\u5e76\u50f5\u5c38\u94fe\u63a5\u7b49\uff09\u8f7b\u5219\u53ef\u80fd\u6536\u5230listing\u8fdd\u89c4\u901a\u77e5\uff0c\u91cd\u5219listing\u88ab\u79fb\u9664\u3001\u9500\u552e\u8d26\u53f7\u88ab\u5c01\u3002<\/p>\n

    \u56db\u3001\u4e9a\u9a6c\u900a\u5408\u53d8\u4f53\u7684\u4f5c\u7528<\/strong><\/p>\n

    1.\u62c6\u5206\u53d8\u4f53\u53ef\u4ee5\u5e26\u8d70\u6709\u5dee\u8bc4\u7684\u4ea7\u54c1<\/a><\/p>\n

    \u5230\u76ee\u524d\u4e3a\u6b62\uff0c\u5e76\u4e0d\u662f\u6240\u6709\u7c7b\u76ee\u7684review\u90fd\u5b9e\u73b0\u4e86\u5355\u72ec\u5c55\u793a\u3002<\/p>\n

    \u6240\u4ee5\u5728\u6709\u4e9b\u7c7b\u76ee\uff0c\u5f53\u67d0\u4e2a\u53d8\u4f53\u51fa\u73b0\u5dee\u8bc4\u8f83\u591a\u800c\u5f71\u54cd\u4e86\u4ea7\u54c1\u7684\u8f6c\u5316\u7387\u65f6\uff0c\u6211\u4eec\u5c31\u53ef\u4ee5\u628a\u8fd9\u4e2alisting\u8fdb\u884c\u62c6\u5206\u3002<\/p>\n

    \u8ba9\u8be5listing\u628a\u81ea\u5df1\u7684\u5dee\u8bc4\u5e26\u8d70\uff0c\u8fd9\u6837\u5c31\u4f1a\u589e\u52a0\u539f\u6765\u7236\u4f53\u4e0b\u6240\u6709\u4ea7\u54c1\u7684\u661f\u7ea7\u548c\u5f97\u5206\u3002<\/p>\n

    2.\u5408\u5e76\u53d8\u4f53\u53ef\u4ee5\u589e\u52a0\u4ea7\u54c1\u7684\u6743\u91cd<\/p>\n

    \u6211\u4eec\u77e5\u9053\uff0c\u5728\u4e9a\u9a6c\u900a\u7684\u641c\u7d22\u9875\u9762\u4e2d\uff0c\u5404\u4e2a\u4ea7\u54c1\u662f\u6309\u7167\u4e0d\u540c\u7684\u6743\u91cd\u6765\u8fdb\u884c\u6392\u5e8f\u7684\u3002<\/p>\n

    \u8fd9\u5176\u4e2d\uff0c\u6709\u53d8\u4f53\u7684\u4ea7\u54c1\u53ea\u4f1a\u88ab\u5141\u8bb8\u5c55\u793a\u4e00\u4e2alisting\uff0c\u5176\u4ed6\u7684listing\u5b9e\u9645\u4e0a\u662f\u5904\u5728\u4e00\u4e2a\u88ab\u9690\u85cf\u7684\u72b6\u6001\u3002<\/p>\n

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    3.\u5408\u5e76listing\u53ef\u4ee5\u5b9e\u73b0\u4e0d\u540c\u7684\u6253\u6cd5<\/p>\n

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