附件顺序:
1.The screenshot of the chat record with the third party
2.The payment to the third party
第一个框
Dear Sir or Madam,
Greetimgs from店铺名! Thank you for your concern about our account. We received your email that we attempted to harm othersellers or abuse their products or ratings in accordance with section 3 of Amazon’s Business Solutions Agreement. We searchedhttps:/sellercentral amazon.co.jp/ gp help/G1801 on the internet and we found Selling Policies and Seller Code of Conduct and weknow that we are prohibited to damage or abuse another Seller,their listings or ratings. We are ashamed that we placed fake orders tohold competitor’s inventory.
We fell sorry that we placed fake orders to hold competitor ‘s inventory which damaged or abuse another seller, their listings or ratingsWe apologize to this seller and you since we made inconveniences to you. By this mail, we provide POA for your check We are1ooking forward to hearing from you ASAP!
–The root cause(s) of violating the section “All sellers must: not attempt to damage or abuse another Seller, their listings orratings” in the Seller Code of Conduct.
第一个框
亲爱的先生或女士,
来自店铺名的问候!感谢您对我们帐户的关注。我们收到您的电子邮件,称我们试图根据亚马逊商业解决方案协议的第 3 条伤害其他卖家或滥用他们的产品或评级。我们在互联网上搜索了 https://sellercentral amazon.co.jp/gp help/G1801,我们发现了销售政策和卖家行为准则,并且我们知道我们被禁止损害或滥用其他卖家、他们的商品或评级。我们为保留竞争对手的库存而下假订单而感到羞耻。
很抱歉,我们为保留竞争对手的库存而下的虚假订单损坏或滥用了其他卖家、他们的商品或评级我们向该卖家和您道歉,因为我们给您带来了不便。通过这封邮件,我们为您的支票提供 POA 我们期待尽快收到您的来信!
— 违反《卖家行为准则》中“所有卖家必须:不得试图损害或滥用其他卖家、他们的商品或评级”部分的根本原因。
Impacted ASIN:
1.ASIN:XXXXXxX
Title:此处填标题
1.Afer receiving the Amazon notification email, we realized that place fake orders to hold competitor’s inventory which is nowproved to be totally wrong and violated Amazon policy.All sellers must: not attempt to damage or abuse another Seller,theirlistings or ratings. We didn’t pay attention to Amazon policies. We will reflect on our mistakes and study these policiescarefully.We have deeply realized our huge mistakes and under no condition should we use such incorrect ways to compete withour rivals.
2. We found Monika cross-border catch-up system ontaobao.com: htps;lshop224190765.taobao.com/?spm=a230:.7195193.1997079397.2.71ebse80CIkxp7 which is an Amazon smart catch-up system on 18″” oct and paid them700Yuan on taobao.com. They software system can restrict competitors who matched our products. Our salespersons are newoperators. When sales and turnover decline due to match sales, the ability to judge is lost. Thus used this illegal software. Weattached the screenshot of the chat record with the third party and the payment to them in the attachment.
受影响的 ASIN:
1.ASIN:XXXXXxX
标题:此处填写标题
1.在收到亚马逊通知邮件后,我们意识到为了持有竞争对手的库存而下假订单,现在被证明是完全错误的,违反了亚马逊政策。所有卖家必须:不要试图损害或滥用另一个卖家、他们的listings或评级。我们没有关注亚马逊的政策。我们会反省自己的错误,认真研究这些政策。我们深刻认识到自己的巨大错误,决不能用这种不正确的方式与对手竞争。
2.我们在淘宝网找到Monika跨境追赶系统:htps;lshop224190765.taobao.com/?spm=a230:.7195193.1997079397.2.71ebse80CIkxp7是亚马逊智能追赶系统18″” oct并付费他们700元在淘宝上。他们的软件系统可以限制匹配我们产品的竞争对手。我们的销售人员是新手。当销售额和营业额因匹配销售额而下降时,就失去了判断能力。从而使用了这个非法软件。在附件中附上了与第三方的聊天记录和支付给他们的截图。
3. We found that seller matched our ASIN: BO8GXXXXXand BOXXXXXX, so we used buyers’ accounts to placed fake
orders on A.SIN: BOXXXXXX and BOXXXX for the sellers until there was no inventory for these ASINs in order to hold
his inventory. Then we canceled our orders placed on these ASINs for the account.
4.We are sorry that we were lacking of enough knowledge about Amazon Policy. We have to admit that we failed to payenough attention on learning your policy. We should have enhanced the importance of understanding your policies. In the future,we would certainly pay more time on your policies instead of focusing on damage or abuse another Seller, their listings orratings.
5. We use loopholes in the system to accomplish our own profitability goals. Staking is a normal seller behavior allowed byAmazon.After our products are sold, the first thing that comes to mind is not to improve the quality and competitiveness of ourproducts, but to restrict competitors and use false orders to maliciously attack our competitors. This is completely ignoringAmazon rules. the behavior of.
3. 发现卖家匹配了我们的ASIN:BO8GXXXXXX和BOXXXXXX,所以我们用买家账号下假
卖家在 A.SIN 上的订单:BOXXXXXX 和 BOXXXX,直到这些 ASIN 没有库存才能保留
他的库存。然后,我们取消了为该账户在这些 ASIN 上下的订单。
4.很抱歉,我们对亚马逊政策缺乏足够的了解。我们不得不承认,我们在学习你们的保单上没有给予足够的重视。我们应该加强了解您的政策的重要性。将来,我们肯定会花更多时间在您的政策上,而不是专注于损害或滥用另一个卖家、他们的列表或评级。
5. 我们利用系统中的漏洞来完成我们自己的盈利目标。 Staking是亚马逊允许的正常卖家行为。我们的产品售出后,首先想到的不是提高我们产品的质量和竞争力,而是限制竞争对手,利用虚假订单恶意攻击我们的竞争对手。这完全无视亚马逊规则的行为。
第二个框
–The actions we have taken to resolve the policy violation.
1.After receiving your email, our company has gathered all the employees to hold an emergency meetig on this issue. Anew regulation has been set up that any attempt to damage or abuse another Seller, their listings or ratings on Amazonplatform is strongly prohibited.Whoever violates this regulation will face severe consequence. We promise to operateour seller account in appropriate manner.
2. We stopped placing fake orders to hold competitor’s inventory and you have our words that we will never do suchthings in future.
3.We have discussed this issue in our company with all employees and we admitted that it is because our lack ofawareness of Amazon’s policies which led to the violation issue. So we organized a study of Amazon ‘s policies and guidelinesfor all our employees, especially seller code of conduct. Our employees have been told that they must comply with Amazon’spolicies and guidelines and not attempt to damage or abuse another Seller, their listings or ratings. Our prohibited activities andactions are as follows:
第二个框
–我们为解决违反政策而采取的措施。
1.收到您的邮件后,我司已召集全体员工就此事召开紧急会议。已经制定了一项新规定,强烈禁止任何试图损害或滥用其他卖家、他们在亚马逊平台上的商品或评级的行为。违反此规定的人将面临严重的后果。我们承诺以适当的方式操作我们的卖家账户。
2. 我们停止了假订单来保留竞争对手的库存,你有我们的话,我们以后永远不会做这样的事情。
3.我们在公司内部与所有员工讨论过这个问题,我们承认是因为我们对亚马逊的政策缺乏了解导致了违规问题。因此,我们组织了一项针对我们所有员工的亚马逊政策和指导方针的研究,尤其是卖家行为准则。我们的员工被告知,他们必须遵守亚马逊的政策和指南,不得试图损害或滥用其他卖家、他们的商品或评级。我们禁止的活动和行为如下:
(1) Placing fake orders to hold competitor’s inventory.
(2) Solicit or knowingly accept fake or fraudulent orders, including placing orders for our own products.
(3) Offer a third party a financial reward, discount,or other compensation in exchange for placing orders for our products.(4) Provide compensation to buyers for purchasing our products or provide claim codes to buyers for the purpose ofinflating sales rank.被买空库存申诉信
(5)Artificially simulating customer traffic(through Internet bots, paying for clicks on organic search results,etc.)
(1) 下假订单以持有竞争对手的库存。
(2) 索取或故意接受虚假或欺诈性订单,包括为我们自己的产品下订单。
(3) 向第三方提供经济奖励、折扣或其他补偿以换取订购我们的产品。 (4) 向购买我们产品的买家提供补偿或向买家提供索赔代码以提高销售排名。
(5)人为模拟客户流量(通过互联网机器人、为自然搜索结果的点击付费等)
4.Our boss has told us not to engage in prohibited activities or actions, otherwise, we will be punished according tocompany rules.
5.We’ve realized the significance of mastering Selling Policies and Seller Code of Conduct and we know that we are expected toadhere to the following policies when listing products on Amazon Our offenses and prohibited content can result in suspensionof our Amazon account.
4.我们的老板已经告诉我们不要从事被禁止的活动或行为,否则我们将根据公司规则受到处罚。
5.我们已经意识到掌握销售政策和卖家行为准则的重要性,并且我们知道在亚马逊上发布产品时我们应该遵守以下政策我们的违法行为和禁止内容可能会导致我们的亚马逊账户被暂停。
6. Seller code of conduct policy requires that we act fairly and honestly on Amazon to ensure a safe buying and sellingexperience. We must:
●Not attempt to damage or abuse another Seller; their listings or ratings
● Provide accurate information to Amazon and our customers at al1 times
●Act fairly and not misuse Amazon’s features or services
●Not attempt to influence customers’ratings, feedback, and reviews
●Not send unsolicited or inappropriate communications
●Not contact customers except through Buyer-Seller Messaging
● Not attempt to circumvent the Amazon sales process
oNot operate more than one selling account on Amazon without a legitimate business need
7. Violating the Code of Conduct or any other Amazon policies may result in actions against our account, such ascancellation of listings, suspension or forfeiture of payments, and removal of selling privileges.
6. 卖家行为准则政策要求我们在亚马逊上公平诚实地行事,以确保安全的买卖体验。 我们必须:
● 不得试图损害或滥用其他卖家; 他们的列表或评级
● 始终向亚马逊和我们的客户提供准确的信息
●公平行事,不滥用亚马逊的功能或服务
●不试图影响客户的评分、反馈和评论
●不发送未经请求或不适当的通信
●除了通过Buyer-Seller Messaging 不联系客户
●不试图规避亚马逊销售流程
●在没有合法业务需要的情况下,不得在亚马逊上经营多个销售账户
- 违反行为准则或任何其他亚马逊政策可能会导致对我们的账户采取行动,例如取消列表、暂停或没收付款以及取消销售权限。
8.We have improved and perfected our company rules to prevent future violations. We shall stick to the following steps toachieve our expectations.
(1) We should require employees to pay more attention to learning Amazon policies,especially seller code of conduct to regulatethe behavior of employees.
(2)Every employee whose positions are related to our Amazon seller account has to accept the training we provide and attend theexamination after the training.
8.我们已经改进和完善了我们的公司规则,以防止未来的违规行为。 我们将坚持以下步骤来实现我们的期望。
(1)我们应该要求员工更加注意学习亚马逊政策,特别是卖家行为准则,以规范员工的行为。
(2)每位与我们亚马逊卖家账户相关的员工都必须接受我们提供的培训,并在培训结束后参加考试。
第三个框
–The steps we have taken to prevent this violation in the future.
1. We must act fairly and lawfully and may not misuse any service provided by Amazon. Examples of unfair activifiesinclude:
Attempting to damage another Seller, their listings or ratings.
.Providing misleading or inappropriate information to Amazon or our customers, such as by creating multiple detail pages forthe same product or posting offensive product images.
Manipulating sales rank (such as by accepting fake orders or orders that we have paid for) or making claims about sales rank.in product titles or descriptions.
Attempting to increase the price of a product after an order is confirmed.
Artificially inflating web traffic (using bots or paying for clicks , for example).
Allowing other people to act on our behalf in a way that violates Amazon’s policies or our agreement with Amazon.
第三个框
——我们为防止未来发生这种违规行为而采取的措施。
1. 我们必须公平合法地行事,不得滥用亚马逊提供的任何服务。 不公平激活的例子包括:
试图损坏另一个卖家、他们的列表或评级。
向亚马逊或我们的客户提供误导性或不当信息,例如为同一产品创建多个详细信息页面或发布令人反感的产品图片。
在产品标题或描述中操纵销售排名(例如通过接受虚假订单或我们已支付的订单)或对销售排名进行索赔。
订单确认后试图提高产品价格。
人为地增加网络流量(例如使用机器人或为点击付费)。
允许其他人以违反亚马逊政策或我们与亚马逊的协议的方式代表我们行事。
2. We should adopt appropriate ways to compete with our competitors, such as improving the quality of our products andservice, etc., but not placing fake order to hold compefitor’s inventory. We are deeply sory for our stupid behaviour and wewill not do such ridiculous things in future.
3.All our employees need to carefully learn Amazon policies and guidelines. We will hold a knowledge contest of Amazonpolicies and guidelines once a month, every employee whose positions are related to our Amazon seller account has to accept thetraining we provide and attend the examination after the training.Those who did not pass the examination would be fined RMB.500 as a punishment.If fail again, the bonus will be cut out of the salary.
4.As far as we are concerned, all of our employees need training.Both new staff and old staff should take part in trainingactively. Keep learning will enable us comply with Amazon policies always. Only qualified employees could take positions. Inthe past, we did not attach great importance to pre-job training which caused us a big problem. Certainly, we will strictlyimplement the company’s rules and regulations on pre-job training.
5. We decided to arrange a regular examination for our employees.There are always some old employees who are lazy abouttheir works. We believe that it will help on promoting them to keep learning Amazon policies. We will try our best to enable everyemployee in our company could firmly comply with your policies.
2.我们应该采取适当的方式与我们的竞争对手竞争,例如提高我们的产品和服务的质量等,但不能通过虚假订单来持有竞争对手的库存。我们对自己的愚蠢行为深感抱歉,以后不会再做这种可笑的事情了。
3.我们所有的员工都需要仔细学习亚马逊的政策和指南。我们将每月举办一次亚马逊政策和指南知识竞赛,每位与我们亚马逊卖家账户相关的职位的员工都必须接受我们提供的培训并在培训结束后参加考试。未通过考试者将被罚款人民币.500 作为惩罚。如果再次失败,奖金将从工资中扣除。
4.就我们而言,我们所有的员工都需要培训。新老员工都应该积极参加培训。不断学习将使我们始终遵守亚马逊政策。只有合格的员工才能担任职位。过去,我们不重视岗前培训,给我们带来了很大的问题。当然,我们会严格执行公司有关岗前培训的规章制度。
5、我们决定为我们的员工安排一次定期体检。总有一些老员工懒惰的工作。我们相信这将有助于促进他们继续学习亚马逊政策。我们将尽最大努力使我们公司的每一位员工都能坚定地遵守您的政策。
6. Our general manager mentioned that everyone should gain ability of figuring out prohibited behaviors on Amazon.
Almost everyone delivered a speech at the meeting. We will continue to collect our staff’s ideas and suggestions to prepare for
amending the policies learning within our company. Considering that many potential ideas can not all be raise at the meeting
since the time for a meeting is limited, we have set a plan to collect advice from our staff twice a month.
7. As far as we are concerned, promotions are very important while the quality of products and services is more
important.
(1) Improving the quality of our products is the core point of attracting numerous buyers. As far as we concerned, it is the
quality of product and service that would make our products become more and more popular among customers. This is the best
way to avoid this violation fundamentally. We know there is still a long way to go and we are ready to work hand in hand to
achieve it. A new employee will be hired to take charge of collecting and checking customers’ reviews. We have learned that both
positive and negative reviews could help us become better and equal attention should be paid to them.
(2) Always taking customers’ shopping experience as our priority. Customers are the core of our service. We should focus on
how they feel about our product and service rather than just how much profit we can obtain. The characteristics of service decide
the importance of service recovery for the customer perceived service quality, customer satisfaction and loyalty. Offering
products in good quality and comprehensive after-sale services to them are important ways to avoid this violation in the future
and increase our sales volume.
6. 我们的总经理提到,每个人都应该获得找出亚马逊禁止行为的能力。
几乎每个人都在会上发表了讲话。我们将继续收集员工的想法和建议,以备不时之需。
修改我们公司内部的政策学习。考虑到很多潜在的想法不能在会议上全部提出
由于开会时间有限,我们制定了一个计划,每月两次向员工征求意见。
7.对我们来说,促销很重要,而产品和服务的质量更重要
重要的。
(1)提高产品质量是吸引众多买家的核心。就我们而言,它是
产品和服务的质量将使我们的产品越来越受到客户的欢迎。这是最好的
从根本上避免这种违规行为。我们知道还有很长的路要走,我们准备携手并进
实现这一目标。将聘请一名新员工负责收集和检查客户的评论。我们了解到,两者
正面和负面的评论可以帮助我们变得更好,应该对它们给予同等的关注。
(2) 始终将客户的购物体验作为我们的首要任务。客户是我们服务的核心。我们应该专注于
他们对我们的产品和服务的看法,而不仅仅是我们可以获得多少利润。服务特点决定
服务恢复对客户感知服务质量、客户满意度和忠诚度的重要性。提供
优质的产品和完善的售后服务是今后避免此类违规行为的重要途径
并增加我们的销量。
8.Increase our sales volume in acceptable ways: In fact, the ultimate goal of placing fake orders to hold competitor’s inventory is togive our listing more opportunities to show to more potential buyers. Took this into consideration we believe that to increase our salesvolume with acceptable ways is reasonable to avoid this violation We could improve our sales volume in the following ways:
8.以可接受的方式增加我们的销量:事实上,下假订单以保留竞争对手库存的最终目的是让我们的listing有更多机会展示给更多潜在买家。 考虑到这一点,我们认为以可接受的方式增加我们的销量是合理的,以避免这种违规行为我们可以通过以下方式提高我们的销量:
-Improve the quality of our products.
-Improve the quality of our customer service.
-Adopting the advertising business recommended by Amazon.
-Attract potential buyers from other sites,such as Facebook and Twitter.
Continue improving our product titles, images and bullet points, etc.
·Response buyers as soon as possible.Faster we response, less satisfied the customer.
Perfect our product quality and keep our products both affordable and of high quality.
-Make sure complete match between material object and website description.
Provide clear, high-quality images with pure white background and high pixel to help
-customers better understand this product visually.
Make sure the product is classified in the right category for easier discovery through browsing.
Offer competitive pricing of our products including shipping incentives while stay quality
ensuring, keeping our products affordable while of good quality at the same time.
Ship orders on time and pay close attention to the tracking records during the transit process
until the tracking record has indicated as successfully delivered
Provide full product refunds for a standard 30-day period and simplify complex returns
processes wherever possible.
-提高我们产品的质量。
-提高我们客户服务的质量。
-采用亚马逊推荐的广告业务。
– 吸引来自其他网站的潜在买家,例如 Facebook 和 Twitter。
继续改进我们的产品标题、图片和要点等。
·尽快回复买家。我们回复越快,顾客越不满意。
完善我们的产品质量,让我们的产品既实惠又高品质。
-确保实物和网站描述完全匹配。
提供具有纯白色背景和高像素的清晰、高质量的图像,以帮助
– 客户在视觉上更好地了解该产品。
确保产品归入正确的类别,以便通过浏览更容易发现。
为我们的产品提供有竞争力的价格,包括运输奖励,同时保持质量
确保,保持我们的产品价格合理,同时质量好。
准时发货,并密切关注中转过程中的跟踪记录
直到追踪记录显示成功送达
在标准的 30 天期限内提供全额产品退款并简化复杂的退货
尽可能处理。
Thanks for your time with us to address this issue. We now understand clearly that placing fake orders to hold competitor’sinventory are strictly prohibited by Amazon Policies. With measures we’ve taken,we are confident that we could avoid this violationin the future. We will continue to provide buyers high-quality products and great customer services. Thank you so much.
Best regards and 1ooking forward to hearing from your team.
感谢您抽出时间与我们一起解决此问题。 我们现在清楚地了解到,亚马逊政策严禁使用虚假订单来保留竞争对手的库存。 通过我们采取的措施,我们有信心在未来可以避免这种违规行为。 我们将继续为买家提供优质的产品和优质的客户服务。 太感谢了。
最好的问候和 期待收到您团队的来信。
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